I moved from Richmond to Bremo Bluff, VA, in 1982.
My new home was a 1906 farmhouse on seven acres five miles from Fork Union, VA. I was thirty-two years old and living by myself, and I enjoyed my solitude at that point in my life.
Coming from the city after closing my company, I needed a break from the stress of employees, clients, bookkeeping, taxes, and the never-ending roller coaster of life as I thought it should be. I started with visions of developing a sizeable company. After building up to five employees, I realized Management wasn’t for me, and I missed the challenges of devoting my full attention to my art.
As a break, a reward to myself, I would travel into town and have breakfast at the Motor Lodge.
Inside, a half-circle counter with swivel stools wrapped halfway around the kitchen area. Beyond that, there was a large dining area with about twenty tables. The counter was split in half so servers could walk from the kitchen to the large dining area.
Most of us locals sat at the counter. It was somewhat separated. Farmers, truck drivers, and other people who worked with their hands were on one side, administrators, teachers, and retired folks on the other. I prided myself on being welcomed on both sides to the point that upon entering, I would scan the area to avoid offending anyone who looked like they desired my company.
I remember one morning, I was a little later than usual. There were several vacant seats, so I had the rare opportunity to enjoy breakfast alone. As I was near finish, Clyde, our branch bank manager, joined me. He said, “Wayne, you look a little down this morning.” ‘You know Clyde, I am, but I can’t figure out why.” ‘Well, I can tell you how to fix it. You need to go up on your prices. Two things will happen. One is that people will appreciate your work more, and you’ll feel better.” Well, Clyde, that sounds like one of those solutions where everyone wins!”
I immediately raised my prices by 30%, never missed a lick, and feel much better!